Content Marketing Specialist

Trackforce – La Jolla, CA

We are a fast-growing International SaaS company looking for a Content Marketing Specialist to join our marketing team in San Diego, CA. If you are a creative and detailed-oriented writer with a passion for marketing, then we want to hear from you.

As the Content Marketing Specialist, you will partner closely with our corporate marketing, demand generation and sales teams to help plan, create and organize our customer-facing content. You will develop a variety of content pieces, including customer case studies, blog articles, white papers, press releases, speaker abstracts, sales presentations, and web copy. You will also be a content resource for the sales & marketing teams and will curate relevant content assets to support sales cycles.


• Create easy to read content to make difficult concepts easy and approachable.
• Research, analyze and publish content on new industry trends and product technologies
• Create and pitch article ideas to industry publications and blogs
• Help plan projects for an ongoing content calendar
• Support PR efforts by drafting and editing press releases, contributed articles, and team coordination for social media and web sharing
• Perform regular content audits and fill gaps by managing projects to produce compelling, unique content to enhance and optimize our content inventory
• Act as an expert on our content inventory to support our marketing and sales teams with their needs for prospect outreach and customer/partner meetings
• Help facilitate corporate and product marketing efforts to establish a brand voice for the company that is appropriate and relevant within different vertical markets
• Assist with Social Media

Required Qualifications

• Bachelor’s degree in English, Journalism, Communications, Marketing or related disciplines
• 2-3 years’ experience in marketing or journalism
• Have an excellent command of written English
• Be able to write quickly, clearly and concisely
• Have strong computer skills, including MS Office with a basic understanding of HTML being desirable
• Excellent copywriting and copyediting skills required – please be prepared to share samples of your work
• Self-motivated with a positive attitude and strong communications skills
• Be a take-charge self-starter who knows how to hunt down technical information and communicate it effectively
• Must be authorized to work in the US

Preferred Qualifications

• Experience working at a B2B and/or SaaS company
• Experience working with HubSpot or another marketing automation tool
• Proficiency in Adobe Creative Suite especially InDesign, Photoshop, & Adobe Illustrator
• Video creation and production experience
• Prior experience with international markets
• Proficiency in French, Spanish, or another language a plus
• Knowledge of the security industry a plus


• Salary: DOE
• Benefits: Medical, Dental, Vision, Life
• Paid holidays, sick time, and vacation PTO
• Company Events (Paintball, catered lunches, obstacle courses, & more)
• A great office location with an air hockey table, a foosball table, fresh fruit & snacks, and a Stormtrooper


To apply to this position, fill out the form below, making sure to include your resume and cover letter. We will get back to you if we feel like it is a good fit!


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